News and trends about Mobile Marketing

Since Google is Google we never know what to expect from news and updates. We say that because now we have a new tool

We already talked about different kinds of marketing strategies, including App Store Optimization, that can increase the visibility and downloads of the app. But,

When you define a category for your app perhaps you’ll also choose some target for your app. It’s done to direct your app to

Now that apps are more internationalized than ever, it’s very important to analyze the data of apps nowadays, understanding what users are doing and

It’s known how important backlinks are to websites. They’re crucial to the ranking process. But, did you know that backlinks can be important to

The internet revolution initially was scary for most people. This has changed now because everyone has access to it and now we can’t live

According an article from Tune, average 42% of downloads in app stores comes from reinstalls of apps. In other words, perhaps the downloads that

We know that it’s very hard to develop an app and even harder to get it visibility in app stores. The big challenge that

Do you remember when initially started talking about augmented reality like 10 years ago? The “sensation” started with QR codes because the tags were

A/B testing has been a thing almost for as long as digital marketing has existed. The idea is quite simple: in an A/B test