News and trends about Mobile Marketing

You’ve probably heard about the standard conversion funnel — widely used in digital marketing to follow the consumer’s path until the moment of purchasing

App evaluation involves understanding the points that need to improve in an app and why they exist. Divided into steps, it gives a detailed

A good work of mobile marketing consists of several data analysis, since the information obtained contributes to the creation of more assertive strategies. However,

The importance of a rate app is to understand the things your app needs to improve. This detailed look at an app covers comparing

When entering the universe of competition between apps, benchmarking mobile is a valuable tool to know how you are doing in relation to your

Companies generally have competitors with whom they compete for a larger share of the market, also known as market share. This is a marketing metric

Creating a mobile app icon is a very important part of ASO that can’t be overlooked, so make sure to choose the best app icon possible.

A five-star app is more than just a platform that pleased and answered, perfectly, the need of the user’s majority. Having a good evaluation in the

The mobile market is one of the catalysts behind the tremendous revolution in today’s digital market landscape. It has impacted positively on how businesses