Discover how to create an effective mobile campaign
Mobile campaign always features in every business plan to expand and create more awareness. As much as mobile campaigns are effective marketing tools for creating awareness and attracting organic leads to your app, if they are not properly planned, the results can be disheartening, considering the amount of resources you must have invested. To save […]
Learn how to build your brand based on app store review
With so many businesses and brands spring up from all corners of the world, there is high competition to gain a fair share of the market. And one appealing feature on app store connect is the app store review. Both user reviews and user ratings serve as a pointer on how to improve your app […]
Mobile security must not be overlooked
When developing your app, it’s easy to focus on creating great features. But mobile security is equally important. Users are just as concerned about the safety of your app as they are about what it can do for them. So no matter how great your mobile marketing efforts are, they won’t accomplish anything if users […]
Social Ads Stats You Need to Know About
Using social ads to promote your app has proven to be an effective online advertising strategy, but will this trend continue? Read this article to get a feel for where social ads are headed. Social ads data Social media is a hotspot for online advertising. More than 60% of the costs associated with social media […]
The Best Screenshot Apps For Android Can Help You Convert More Users
Screenshots are vital for promoting your app. Learn more about how to create great screenshots and discover which screenshot apps for Android devices can help you do that. Why are screenshots important for app promotion? Screenshots are a key element of App Store Optimization (ASO). In fact, they are more important than the app description. […]
Are You Tracking Marketing ROI?
After building and launching your app, you need to promote it. Calculating and tracking marketing ROI reveals if your marketing investments are generating a return. What is marketing ROI? Return On Investment (ROI) is a metric that reveals the profit-producing capabilities of your business investments. Your business marketing investments are measured by marketing ROI. If […]
Black Friday x Cyber Monday: choosing your mobile strategies
If you live on the Earth, you probably already have heard somebody talking about Black Friday and Cyber Monday. They are one of the biggest events when we talk about promotion and sales, especially on the internet. But, how to use this kind of event in favour of your app? As we know, the majority […]
Top app store optimization services
If you are developing an app, you probably already heard something about App Store Optimization services, right? This process have the power to put your app one step in front among other apps. Before you think that this is something impossible or that you’re going to spend a lot of money with ads promoting your […]
Social networks and apps: why are they important for your app?
The internet changed the way people interact with each other as well as work culture, and those changes first arose on social media sites. That is why social networks for apps are so important. Social media helps people establish better relationships with their family and friends, and now the networking sites also show their significance […]