How Best User Experience Practices Increase User Satisfaction and Retention Por Leandro Scalise 18 December, 2024 Mobile Marketing, User Acquisition, User Retention In today’s digital world, where competition is fierce and options are countless, ensuring that users have an exceptional experience while interacting with your product Read more >>
App analytics: understanding why users uninstall an app Por Leandro Scalise 29 January, 2019 With app analytics we can understand numbers, what they represent and also the performance of the app. And when we talk about performance, many Read more >>
Product management strategy: the best roadmap for apps Por Leandro Scalise 12 January, 2019 We always insist to repeat how many apps are already there in the app stores and how important it is to have a difference Read more >>
What’s mobile lifetime value and why it’s important? Por Leandro Scalise 6 January, 2019 In your opinion, what is the most important metric that an app can have? This is a hard question because we usually use more Read more >>
Google Universal App Campaign x Apple Search Ads Por Leandro Scalise 30 December, 2018 Two app stores and two different marketing tools. On one side, we have the Google Universal App Campaign, on the other, Apple Search Ads. Read more >>
Facebook secrets for the app success Por Leandro Scalise 24 December, 2018 Mark Zuckerberg is today a household name. One of the founders of the most popular and accessed social media network of the world, Facebook, Read more >>
Cloud Mobile App: why use it? Por Leandro Scalise 18 December, 2018 You have so many things in your smartphone and sometimes it is so hard to organize all of it, more than that, depending on Read more >>
Top social media apps: features and results Por Leandro Scalise 14 December, 2018 I bet that one of the most useful app among the apps installed on your phone is a social media app. But why does Read more >>
How to increase your customer loyalty in apps? Por Leandro Scalise 10 December, 2018 What is the best feature of your app? Is it enough to keep users? One of the bigger challenges when marketing apps is loyalty. Read more >>
3 app monetization insights and strategies Por Leandro Scalise 7 December, 2018 App monetization is the way to make money with an application. Considering that people pass hours and hours per day using their smartphones, a Read more >>
