Signs you need to change your mobile strategy
Before launching an app, you need a mobile marketing strategy to give more visibility to your business. Initially, it’s normal to maintain the same ideology working with fixed ideas. But, there is a problem with that. The market is changing all the time so, the strategies have to fit into a new strategy which is […]
GDPR: what is it and how the apps are affected?

We are always worried about our security. We put cameras everywhere, locking our houses and take other natural precautions to preserve our things and lives. But, did you ever think about protecting your information? Maybe GDPR can help you with this. With the expansion of the internet and social media, people exhibiting their lives, photos, […]
Why you need a mobile marketing company?
As you probably know, we’re living in an age dominated by smartphones. Hundreds of apps make part and parcel of our lives.. Investing in this market is the future. However, success doesn’t come merely with a good idea. You need a mobile marketing company that knows the ropes. The thing is: even if your app […]
Rich text format: why use it?

If your app is being developed, probably you already know how vital descriptions are to have good positions at app stores. The app description is essential to insert keywords but do you know that rich text format can be introduced in this area too? Some functions developed by an operational system are beneficial to generate […]
How to rank an app on PlayStore: all about organic traffic

Smart and straightforward actions such as providing the product description, building an online presence, paying attention to your users’ review and fostering a good relationship among users are the main factors that affect organic traffic on Google Play Store. In addition to attracting the target audience, your app will consolidate the name and brand, triggering […]
App Optimization: what keywords should be used in each stage?

A lot is said about the relevance of keywords within the process of App Store Optimization (ASO). We’ve talked about it many times here on RankMyApp blog. Keywords are highly relevant, not to say essential, on the ASO processes. However, little is said about the fact that there are terms suitable for each of the […]
Practical guide to an app launch
We all know how difficult it is to launch an application and we all know that when the first version is ready, the work has just begun. It could be more straightforward: you release it on app stores, start to reap the outcomes and, in a short time, achieve your goals. But, unfortunately, the sky […]
Predictive apps are the new relationship between user and smartphone
The development of technology in the mobile handset industry is increasingly innovative. Nowadays, the cell phone is no longer just a means of communicating via voice or text messages. That’s why today we have predictive apps. These original functions will remain, of course, but with the added possibility of a mobile device providing so many […]
How to access the younger audience through apps
Being used to navigate themselves on the internet from an early age, youngsters are currently the significant audience in the app market. Staying updated about what’s happening with the young audience is fundamental for the business to reach their expected success, and to do this, there’s nothing better to do than to develop an app […]
Why do we love to analyze competitor apps?

The App Store Optimization is the process of improving your visibility in the search results of app stores. You probably already knew this. And you should also know that ASO is one of the smartest methods to acquire qualified traffic, improve your visibility and decrease the metrics associated with uninstallation. What you perhaps do not […]