How Best User Experience Practices Increase User Satisfaction and Retention Por Fabio Souza 18 December, 2024 Mobile Marketing, User Acquisition, User Retention In today’s digital world, where competition is fierce and options are countless, ensuring that users have an exceptional experience while interacting with your product Read more >>
What is gamification for apps and why use it? Por RankMyApp 15 June, 2018 Did you know that if you send an emoji of a basketball to a friend in Facebook Messenger, it automatically starts a game and Read more >>
App digital marketing terms you need to know Por RankMyApp 12 June, 2018 It’s crazy how app digital marketing has evolved over the years. This warrants that you know at least a few things about this. And Read more >>
App optimization: understand more about A/B testing Por RankMyApp 9 June, 2018 A/B testing has been a thing almost for as long as digital marketing has existed. The idea is quite simple: in an A/B test Read more >>
Do you know the different types of app store reviews? Por RankMyApp 6 June, 2018 We are living in the golden age of UX and, because of that, app store reviews weigh heavily on App Store Optimization strategy. Brands Read more >>
App retention: how to keep your user Por RankMyApp 28 May, 2018 Attracting low-quality to app’s page is a red flag. This not only affects conversion rates but also has a direct impact on user retention. Read more >>
How to define the branding for your app? Por RankMyApp 25 May, 2018 We always see dependable brands in the market that offer popular products. Just think of a simple example, you don’t say razor blade, you Read more >>
How find keywords that were used by users? Por RankMyApp 22 May, 2018 Do you have an app in app stores, which has to be found by the users? There’s research from TechCrunch which states that half Read more >>
App Icons Color Palette: the most popular colors Por RankMyApp 18 May, 2018 How many times do you catch yourself thinking “I don’t have time for nothing” or “I’m always running”? To serve as a consolation, you Read more >>
What is a good conversion rate for your app? Por RankMyApp 14 May, 2018 Metrics are the key to analyze if your app is doing well in app stores or need improvement. With it, it’s possible to know Read more >>