News and trends about Mobile Marketing

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How Best User Experience Practices Increase User Satisfaction and Retention

In today’s digital world, where competition is fierce and options are countless, ensuring that users have an exceptional experience while interacting with your product

6 steps to be ready for Black Friday marketing success

This is the perfect “how to” text. You probably know that Black Friday is coming and it is an incredible opportunity to profit from.

Black Friday x Cyber Monday: choosing your mobile strategies

If you live on the Earth, you probably already have heard somebody talking about Black Friday and Cyber Monday. They are one of the

Singles Day sales: data and trends in 2018

If you thought that only valentine’s day and Black Friday in itself were the only days to get sales, would you believe if I

Emoji & marketing: impacts for mobile strategy

You probably have used a lot of emojis in your chats to express feelings, to shorten some answers or just for fun sakes. This

App Store Connect doubts: RMA hypothesis and analysis

People have been using iTunes Connect from the last few years. Over time it has got many updates. That’s why now the old iTunes

10 years of iOS app store history: data, lessons and trends

It’s been ten years since the iOS app store has been available to Apple users. So, there is a lot of app store history

Do you really need creative apps to boost your business?

How many times when you were watching TV and started using the phone when ads came because the content wasn’t interesting? It’s crazy but

Android Instant Apps: know the benefits and the impacts for your business

Since Google is Google we never know what to expect from news and updates. We say that because now we have a new tool

How content marketing strategy can improve your app performance?

We already talked about different kinds of marketing strategies, including App Store Optimization, that can increase the visibility and downloads of the app. But,