Retargeting: How to use mental triggers to increase conversions in your campaigns
Learn how to improve the conversions of your retargeting campaigns using mental triggers.
Tips for Adjusting Your App to Fit Different Screen Sizes
The screen sizes of recently launched smartphones have shown a wide variety of dimensions compared to previous models, which adhered to a standard size. As a result, apps are facing the challenge of finding the best ways to adapt to these new measurements. Among the many similar service offerings, layout and functionality can be the […]
UX: What it is and how it can increase user acquisition and retention
Discover how an effective UX strategy can increase user acquisition and retention by providing an intuitive and engaging experience.
7 data intelligence strategies to increase user retention in your app
Discover 07 powerful data intelligence strategies to optimize the user lifecycle, increase retention and boost your app’s success. Learn how to personalize campaigns and make decisions based on accurate data.
Engagement Strategies: How to Use Automations to Retain and Build User Loyalty
Keeping customers engaged is one of the biggest challenges for businesses across industries, especially in Brazil, where information saturation makes retention and loyalty difficult. In response, automations have become an essential tool, providing more precise and effective strategies for engagement and personalized experiences. With the help of data and technologies that enable personalization at scale, […]
How ratings can make or break your app’s success
Learn how app ratings and reviews directly impact the success of your application by boosting visibility, increasing downloads, and building user trust.
How Ratings Can Boost or Hinder Your App’s Success
Your app’s ratings are like a digital storefront: they can either attract or repel potential users at a glance. When was the last time you downloaded an app without checking its rating? For most users, ratings are a crucial reference point, especially with the countless options available. For businesses, ratings are more than just a […]
Wearable: Understand What It Is and How This Trend Works
It’s a fact that apps make our daily lives easier, but imagine if they could be used on watches or other accessories, making smartphones unnecessary. Well, this is already a reality, thanks to wearable technology. From the English word “wearable,” these are digital accessories through which app features, previously accessible only on smartphones and other […]
How to respond to user reviews and improve your app’s reputation
Learn how to respond to app reviews effectively to improve your app’s reputation and SEO. Discover how engagement can boost ranking in stores.
What are the different types of media and how can they be used in marketing?
Discover the different types of digital media, such as paid, owned and shared media, and learn how to use them strategically in marketing to boost results.