5 mobile marketing strategy for m-commerce
The e-commerce is a consolidated success on internet, and a significant part of people prefer to buy online because of the facilities. With this wave, we have a market of apps that are on the rise. Do you know the implications? That e-commerce is betting in m-commerce too. So, to not stay behind the sharks […]
Know the growth marketing models to increase app results
There are many types of growth marketing hacking that most apps use, with the goal of getting results. We already talked here about some growth hacking strategies, but now we have something much more complex: loops. This strategy uses feedback in the favour of the app. It’s a way to provide an incredible service for […]
Screenshots on iPhone X: impacts on app optimization
As everyone knows, iPhone X is already a success, plus an Apple launch that came to stay. But every time that Apple brings a new iPhone variant to the market, you probably already know what happens next: a new version of iOS. But this time we are going to focus on the screenshots feature on […]
How to optimize keyword strategy per app category
You already know that you need to choose a category for your app and select some keyword in order to optimize it. But did you know how to create a keyword strategy relevant to the category that your app fits in? That’s why it’s extremely crucial to invest in App Store Optimization to create the […]
What are the 5 pillars of the most successful apps?
For everything that we do in this life, we follow instructions to be successful. And when we look for results with an app, there are five crucial pillars that it’s based on to have success. So what do you need to be the most successful app in your category? It’s important to remember that for […]
5 new mobile design trends to inspire
Who wants to start 2019 with the best mobile design for their app? We know that users care a lot about design and how inviting the application is. They want to see themselves in the service, see that they have something in common, even if it’s something as simple as the colours of the organization. […]
Application security measures: WhatsApp tests and their importance
Do you feel that since the past few months more and more people are about their information available online? And this is happening because everybody is connected 24 hours a day through mobile. It means that application security now is an important concern for many. When we talk about apps, naturally we think about WhatsApp […]
How to adapt mobile strategies according to the marketing funnel?
The marketing funnel is a great method to observe and stay connected with the customer since he knows your business because of his purchase and the feedback he left about the experience with your app. If you have control of all these phases, it’s easier to create strategies to offer a good service for your […]
How to use paid Instagram posts to improve your app downloads?
It’s a fact that Instagram is one of the most used social media channels these days that influences a lot of people’s lifestyle. But how to promote your app in such places not directly related with app stores? Simple, with paid Instagram posts! Don’t think that you’ll spend a lot of money and it will […]
What is sentiment analysis and how does it influence your app strategy
Sentiment analysis is a smart way to know what the users think about your app and, with this information, you can improve user experience. But how to measure this and apply the results in your app strategy? The opinion of the user is one of the only ways to check what your app’s missing. Sometimes […]